We foster trust and enrich your customers’ experience

Our team creates individualized B2B2C solutions to advance customer engagement to the next level.

Our system can be used to authenticate goods and give the true story behind your products. We build customer profiles to create an exclusive, personalized shopping experience, increasing the engagement of your loyal customers and elevating your sales through timely and relevant promotions.

We work with different brands from various industries, including but not limited to fashion retailers, cosmetics, wine, and pharmaceutical industries.

GET IN TOUCH

With our solution you can:

Tell the “life story” behind your brand or individual products to emphasize uniqueness

Enhance customers’ experience through tailored loyalty programs

Protect your brand against counterfeiting

Provide your customers with information about the life cycle of individual products

Simplify recycling procedures for purchased items

How does it work?

Affix customized TAB labels on your products
Upload product information to our system
Essential information will be protected and stored on your brand's private blockchain
Enable customers to register their item and check all uploaded information through their accounts on the Track a Brand app
Receive unique insights on your customers and elevate your sales through timely and relevant promotions

Our Approach

Privacy

All data is stored on a private blockchain and protected by highly secure cryptography

Trust

We build trust by creating an immutable ledger itemizing all transactions with each item you produce, distribute, and sell

Low-cost

The price per product could be as low as 3 euro for an option with NFC tags and 1 euro for a QR code option, depending on the volume

Technologies

Internet of Things

We use QR codes and NFC tags to label and integrate products into our platform.

Blockchain

We use the best cryptography protocols, including Hyperledger Fabric, to create an immutable database of your products and their logistics.

Mobile apps

Our team has developed mobile apps both for iOS and Android devices. You can join our Track a Brand platform or use a white label solution designed specifically for your brand.

Artificial Intelligence

Our built-in machine learning solutions leverage collected data and automatize customer behavior predictions in order to optimize your production and boost sales.

Data analytics

Get valuable insights about your customers, their behavior and adapt your strategy and production plans.

Analytics dashboard

Product

Brand Authenticity

Our blockchain-backed solution is designed to protect brands against counterfeits. Blockchain technology provides transparency and a single source of truth for the consumer through decentralization and immutability

Brand Awareness

It’s a marketing tool that helps your customers access a wide range of data about the product: details on product origin and components, ethical and environmental information, manuals for product care, the after-sales and warranty services available, as well as the unique story of your brand

Get Track a Brand for each device

Industries

“Counterfeit and pirated goods comprised 3.3% of global trade volumes in
2016, totaling an estimated $509 billion”

Organization for Economic Cooperation and Development

PREMIUM AND LUXURY BRANDS

We help to build trust within the supply chain by creating an immutable digital certificate for each product.

PHARMACEUTICAL INDUSTRY

Our solution helps ensure the traceability of production operations and the authentication of products and their components throughout the entire supply chain.

WINES & SPIRITS

Our system automatically manages products ranging from the bottle to the pallet and provides total visibility of stocks in real-time.

COSMETICS INDUSTRY

Track and identify cosmetic products to eliminate counterfeit risks for your customers.

FOOD AND AGRICULTURE

Our solution provides transparency and creates trust in the whole agricultural value chain. In addition, each end producer or farmer can communicate a personal story to consumers.